How to Justify Your Expensive Beauty Purchases
(Photo: Instagram/youthtothepeople)

The makeup counter is a tempting place. You are drawn in as soon as you see all of the shiny new lipsticks and nail polishes neatly lined up in a rainbow pattern. Once you start trying them on, it is nearly impossible to walk away empty-handed. You go through a myriad of emotions while browsing, but the one you cannot ignore is the strong urge to get something. If you find yourself debating about whether you should splurge on another red lipstick or your eighteenth nude eyeshadow palette, there are ways to convince yourself (and whoever else you need to) that you need this.

(Related: Signs That You Are Definitely Addicted to Nail Polish)

These are the ways you can justify your expensive beauty purchase:

1. Everyone notices your face before your clothes, so this new purchase will help you make a good impression.

People do not notice your clothes first; they definitely notice your face first. And you do not want the first thing for them to notice about you is a shiny face or your smudged shadow. No way. That is not who you are. This new beauty product will help you put your best face forward.

2. When you break it down, it only costs you about $0.001 per wear.

This might seem like a bit of a splurge when you first pay for it, but when you consider the cost-per-wear, it is a bargain. If you figure that you are going to use at least over half of the compact, it is going to cost you less than a penny per wear. You can afford something that works out to less than a penny, can’t you?

3. If you don’t buy this, you are going to spend more on three crappy products you won’t like as much.

You really like this, and if you do not get it, you are going to spend more money trying to find a good dupe for it. You probably will not find something that is good enough, even after multiple tries, so you will have wasted even more money.

4. This isn’t just an eyeshadow; it is also a home accessory.

You are going to wear the shadow on your eyes, but that is not its only use. You are also going to display it on your vanity as part of your display. If you do not get this eyeshadow, the rest of the items on your vanity will not look good. Everything would be thrown off, and you would have to spend more money trying to make it look Instagram-worthy again.

5. You turn XX years and XXX today.

There is always an occasion to celebrate. Today you turn a whole day older. In honor of the occasion, you should treat yourself by getting something special, and that some special can be this mascara, lipstick, and maybe that gloss.

6. This is your face you are dealing with; it deserves the best.

If there is one body part that you should not be scrimping on when it comes to TLC, it is your face. If you need to cut back, you should do it on other less important body parts, like your knees or lower back. The skin on your face is sensitive, and if you buy some makeup just because it is a good price, it will probably last three minutes before smudging. Plus, it will probably make you break out.

7. The packaging is worth the price alone.

Look at this packaging; it is seriously like a mini sculpture. That probably cost a fortune to produce. Is that real gold? Probably not, but it still looks so expensive. A basic tube just does not compare to this thing of beauty.

8. This is a necessity.

In your life, this product is as essential as soap or food. It does not matter that some people may not consider makeup a necessity. It is to you. You use it every single day and cannot imagine what your life would be like without this one product.

9. You have been working really hard lately, and you have done nothing for yourself.

When was the last time you had any me-time? You have been slaving away and doing everything for everyone else. You need to treat yourself. You never treat yourself. You need to start doing it more, and you will start right now.

10. Your collection just would not be complete without it.

What would happen if you did not buy it today and then you could never get it again? That would be awful. If you get it now, you can rest assured that your collection will be complete, and it will not end up in some random stranger’s possession.

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