Do you sometimes wish that your beauty routine was a little less complicated? Do you want products that work and are made with clean ingredients? You’ll want to make a beeline for the newly relaunched Honest Beauty because it’s all about go-to clean beauty products “with a purpose.”
To recap, Honest Beauty is the lifestyle, baby, and beauty brand created by Jessica Alba. Honest Beauty launched back in 2015 with a whopping 83 products. We definitely had plenty to choose from, and the range received praise for colors, ingredients, and textures. Not keen to rest on their laurels, Honest Beauty decided to undergo a revamp. The relaunched collection might surprise some because it features a streamlined selection of products.
There might be less products, but you won’t notice it. In fact, Jessica Alba and the rest of the people at Honest Beauty are hoping that it will make life (and our beauty routines) easier because it allows us to focus on exactly what we want. As Jessica said on Instagram about the relaunch, “It’s all about creating products with a purpose.”
The products might have a new look and a special launch, but they’re still made with clean, effective ingredients. They also haven’t gotten rid of popular picks. The Magic Beauty Balm ($12.99) is still around as is the Organic Beauty Facial Oil ($27.99). There are still hair, makeup, and skincare products plus gifts.
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Honest Beauty has always been about seeing beauty differently. And the truth is, looking and feeling your best is a result of all the little choices you make throughout your day – from plenty of water to a clean beauty routine. That’s why we’re so excited for you to meet the new Honest Beauty, a streamlined assortment of easy-to-use skin and color essentials designed to help you maximize your time and simplify your life. Launching tomorrow. #CleanBeautyThatWorks #ThatsHonest